To celebrate the First Day of Summer and all the Summer Fridays that follow, BACARDĺ rum has created the ultimate Summer Friday Kit with the tools to help people across the country get outside and do what moves them, with a little help from the recently expanded BACARDĺ Real Rum Canned Cocktails range.
Right now, the kits will be available in two sizes – a standard kit (MSRP $54.99) and deluxe kit (MSRP $79.99) exclusively on DrinkBACARDI.com – through Labor Day Weekend. Each Summer Friday kit comes with everything you need to reclaim your FriYAYs, like a custom Summer Friday calendar dated the First Day of Summer through Labor Day Weekend, where recipients will find surprise scratch-off discount codes, tunes that move you, and out of office inspiration for summer-long fun.
Following the flavor expansion of the BACARDĺ Real Rum Canned Cocktails range last month – with new flavors including Bahama Mama, Mojito and Sunset Punch exclusive to the new variety pack – the world’s most awarded rum brings you the opportunity to reconnect with friends and have some fun in the sun this season, no bar tools required. After all, summer is as easy as chill, pop, clink, fizz with BACARDĺ Real Rum Canned Cocktails!
The BACARDĺ Summer Friday Kit includes the all-new BACARDĺ Bahama Mama Real Rum Canned Cocktails 4-pack, which is the perfect ready-to-drink tropical cocktail in a can to help you evoke a summer state of mind. This kit also includes BACARDÍ-inspired palm print sunglasses, a t-shirt from the BACARDÍ Spring/Summer 2021 Merch Collection, and the custom Summer Friday scratch-off calendar for an MSRP of $54.99.
The BACARDĺ Summer Friday Deluxe Kit comes with a BACARDĺ Bahama Mama Real Rum Canned Cocktails 4-pack and the all-new BACARDĺ Real Rum Canned Cocktails Variety Pack, which exclusively includes the new Sunset Punch, as well as Rum Punch and Mojito. The deluxe kit also includes BACARDÍ-inspired palm print sunglasses, a t-shirt from the BACARDÍ Spring/Summer 2021 Merch Collection, a paddleball set, Real Rum Canned Cocktails-inspired towel, a fruity can drink floaties, and the custom Summer Friday scratch-off calendar for an MSRP of $79.99.